Senior Marketing Manager

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Located in Duluth, GA

Senior Marketing Manager- Gwinnett County

Direct Hire: $70K-$80K

 

We have partnered with the world’s leading provider of education and healthcare software that is growing their Marketing team! This is an exciting opportunity to join and lead a marketing team for a company who works with over 7,000 organizations around the globe. This position provides a diverse set of duties in a dedicated and talented team-oriented environment with a competitive salary and benefits. Essentially, this person will be the “go-to” expert for all things related to Education Marketing.

 

Responsibilities:

  • Will be responsible primarily for the following:
    • Leading the Marketing Team
    • Customer Retention
    • Market Analysis + Intelligence
    • Lead Generation
    • Brand Positioning + Increasing Brand Awareness
    • Sales Enablement
  • Plan and ensure the effective implementation of all strategic marketing communications via all channels (social, web, email, internal/external, mail, events).
  • Partner side by side with executives to plan initiatives, propel brand positioning and reach all financial metrics and profitability goals
  • Measure and evaluate efficiency of each campaign to improve future projects
  • Constantly research and monitor marketing trends to become an expert on the influencers in the education markets
  • Increase social media and industry presence including SEO optimization and increased industry press coverage

 

Qualifications:

  • Bachelor’s Degree in Marketing or a related field
  • 3+ years’ experience in a marketing management position
  • Experience is preferred in K-12, higher education, or service markets
  • Strong leadership skills and ability to hold others accountable
  • Excellent presentation skills and a sound understanding of marketing and technology
  • Creative individual who has exceptional interpersonal and communication skills
  • Able to travel throughout the USA to visit customers and attend trade shows
Express Office: Atlanta (Buckhead)
3525 Piedmont Road Northeast
8 Piedmont Center
Suite 215
Atlanta, GA 30305

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