Graphics Specialist

Located in Fort Myers, FL

Salary: 45-60k/Yr

Express Employment Professionals is currently seeking a creative and versatile Graphic Specialist / Artist to join our client''s dynamic marketing team. The ideal candidate will have a proven track record in creating compelling visual content across multiple platforms, including print, web, and social media. This role will involve designing advertisements, website graphics, social media assets, video editing, and basic photography. We are looking for a well-rounded designer with strong conceptual skills, attention to detail, and the ability to thrive in a fast-paced environment.

Key Responsibilities:

• Ad Layout & Design

  • Develop and design print and digital advertisements, including banners, posters, brochures, and display ads.
  • Collaborate with the marketing team to maintain cohesive branding across all promotional materials.
  • Prepare and optimize designs for various advertising platforms.

• Website Graphics & Design Management

  • Create engaging graphics for websites, including hero images, banners, icons, and interactive elements.
  • Collaborate with the Director to ensure design consistency and a user-friendly experience.
  • Implement necessary updates to website content, including order forms and flyer links, and suggest improvements for overall user experience.
  • Optimize graphics for web performance (compression, responsiveness, etc.).

• Social Media Assets

  • Design visually compelling content for social media channels (Facebook, Instagram, LinkedIn, etc.).
  • Develop branded templates for recurring social media posts, such as promotions, announcements, and event flyers.
  • Stay current with social media trends and adapt designs accordingly to enhance engagement.

• Video Editing

  • Edit both short and long-form video content for web and social media, including promotional videos, tutorials, and advertisements.
  • Add motion graphics, special effects, sound, and subtitles as needed.
  • Ensure all video content aligns with brand guidelines and marketing objectives.

• Basic Photography

  • Capture high-quality images for digital and print materials, including product shots, event photos, and lifestyle imagery.
  • Edit and retouch photos to maintain visual and branding standards.
  • Organize and manage photo assets within the company''s digital library.

• Brand Consistency

  • Ensure all designs adhere to established brand guidelines and maintain consistency across all visual elements.
  • Continuously evolve the company’s visual identity through innovative and creative design solutions.

• Collaboration

  • Work closely with cross-functional teams, including marketing, product development, sales, and R&D, to align on design goals and project timelines.
  • Participate in brainstorming sessions to develop creative concepts for campaigns and projects.

Required Skills and Qualifications:

• Design Software Proficiency: Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design tools like Figma or Sketch.
• Video Editing Software: Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, or After Effects.
• Photography Skills: Ability to capture and edit photos for digital and print media; experience with DSLR or mirrorless cameras preferred.
• Web Design Knowledge: Understanding of web design principles, UX/UI, and working knowledge of WordPress and HTML/CSS is a plus.
• Social Media Expertise: Strong understanding of social media platforms and their visual requirements.
• Attention to Detail: High level of accuracy and attention to design details, including typography, color, and layout.
• Creativity: Ability to think creatively and develop original design concepts while maintaining brand integrity.
• Time Management: Strong organizational skills, with the ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
• Communication: Excellent verbal and written communication skills to present and explain design concepts effectively.
• Problem-Solving: Ability to troubleshoot design issues and provide effective solutions.

Send your resume directly to Citlali.Fuentes@expresspros.com for immediate review! Or call the office at to learn more.

 

About Express Employment Professionals:

Express can help you find the type of job that is a perfect fit for your needs and abilities, and you’ll never pay a fee for our services and support; we are a Human Resources Solution company assisting business in finding top talent. Express can place you in a wide range of niche industries including Administrative, Professional, Medical, and Commercial positions. We are able to fill these needs through direct hire and contract opportunities. In 2023 we put over 2500 people to work in the Lee County Area. Let us help you today! Learn more about our local office at our website: https://www.expresspros.com/FtMyersFL/ 

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